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LONE DESIGN CLUB
DIGITAL
MARKETING INTERN
SOFTWARES PRACTICED:
GRAPHIC DESIGN
SOCIAL MEDIA
VISUAL MERCHANDISING
MARKETING MAILERS
ADOBE PHOTOSHOP, ADOBE INDESIGN, ADOBE ILLUSTRATOR, ADOBE AFTER EFFECTS EXCEL, MAIL CHIMP, EVENTBRITE,
SKILLS:
PHOTOGRAPHY, VIDEOGRAPHY, PROJECT PLANNING
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I have previously interned at a luxury fashion multi-retailer, Lone Design Club for 4 months. My daily tasks included creating branded content for Instagram and Facebook accounts, work closely with the head of marketing, making graphics for the weekly mail subscriptions, and copywrite for posts. I also helped at monthly pop-up with VM, set-up, and assisting customers.
INSTAGRAM STORIES
Working at LDC, one of my tasks were to create social media stories. Working closely with the head of marketing, I followed branding guidelines and tactics which maximise interactivity.
CONTENT SHOOTS
As LDC carries a variety of sustainable luxury brands, monthly content shoots were directed for on-brand social media posts. During my internship, I had the opportunity to organise a skincare focused campaign. I reached out to influencers, found a makeup artist and photographer, and The videos displayed are behind the scenes content shot by myself.
Sustainability Post
Graphic design and copy writing by myself.
Sustainability Spread
All images part of the post.
Sustainability Post
Graphic design and copy writing by myself.
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Sustainability Post
Graphic design and copy writing by myself.
Sustainability Spread
All images part of the post.
Sustainability Post
Graphic design and copy writing by myself.
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SUSTAINABILITY POSTS
As sustainability is part of LDC's core values, I was tasked to research ethical trends within fashion. Branded informational posts help strengthen LDC's brand image and educate followers. I designed, researched, and copywrote the displayed posts.
INSTAGRAM POSTS
ADOBE PHOTOSHOP, ADOBE AFTER EFFECTS, ADOBE INDESIGN
LDC Event Post
A promotional post for their monthly pop-up events inspired by LFW.
LDC New Brand Post
Promotion for a new brand on their ecommerce store.
LDC Brand Spotlight
Promotional partnered post with Knude Society for upcoming LDC panel.
LDC Event Post
A promotional post for their monthly pop-up events inspired by LFW.
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POP-UP EVENT SET-UP
At LDC's monthly pop-up events, my tasks were to help with visual merchandising, shooting content, assisting with shop floor, and helping customers.
Pop-up Entrance
Shop Floor
I helped set up displays and designed the layout of products.
Opening night
Pop-up Entrance
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